Featured Artist & Stylist: HEIDI

The OG & creator of Avenue Beauty (& self proclaimed cat lover! ). Growing up on a ranch just east of the city, Heidi was surrounded by many inspiring & talented women in the beauty industry, fueling her creativity from a young age.  Not to long after high school, she headed out west to Vancouver to attend John Casablancas Institute graduating in 2006. She continued her journey afterwards evolving her skills by working in salons, with Makeup Forever & took on a teaching opportunity at a beauty school in southern Alberta. Fast forward a few years, and she created a beautiful mobile service with a hand-picked team of creatives – Avenue Beauty was born.

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Some of her favorite things about doing makeup & hair is having the chance to help women feel their best, & to be able to share simple tips and tricks to educate them and boost their natural beauty. She has so much gratitude for each client she is able to share her passion with, and since having such a love for weddings, she feels very honored to be a part of the brides getting ready process & sharing that time with her on the wedding morning.

When she is not in beauty mode, Heidi can be found at home running after her 2 little handsome & energetic boys. They certainly keep her on her toes, and she always loves her bookings that much more being able to get some girl chat & beauty time in. She grabs the moments when her husband wants a boys day, and fills that quiet time by going to barre class, catching up on shows, shopping at local boutiques or working on her quilting skills.

While finding the balance between working & having a young family, we are so honored that Heidi continues to be a pillar for the team and is always an inspiration to each one of us. She is one of the kindest ladies, has such an incredible energy & always has a willingness to share & grow her knowledge. Heidi is always looking for ways to connect to others in the community for special causes, & we love that her creative soul is always ready for the next project! We hope you all have a chance to work with this beauty & experience her creative energy and talent!

Featured Artist: MELODY

A talented & creative artist with an adventurous soul. Melody’s love for makeup began in high school where she would model for hair shows & competitions. Being so intrigued by what the makeup artists were creating, her curiosity led her to Vancouver 10 years ago where she completed her makeup artistry course. What she loves most about doing makeup is having the opportunity to bring out every clients natural beauty, & to enhance their unique features.

Originally from Hungary, Melody is active in the local Hungarian community, including being a part of a Hungarian dance group. This has also allowed her to utilize her incredible talent by doing makeup for the performances & events. She is a huge lover of travelling, going to the theatre, enjoying coffee with friends & spending time with her cute lil’ pup Hugo.

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As a bride-to-be herself, Melody has an amazing eye & passion for bridal makeup. Through her years of being an artist, specifically in bridal beauty, Melody has become so versatile in the looks she creates- everything from a soft glowing natural look, to a more bold, dramatic look and everything in between. During her time here at Avenue Beauty, she has inspired us all & continues to do so as we watch her in her element and see her artistic skills flourish with each and every wedding season. We hope you get a chance to meet Melody- to experience her talent and to hopefully chat about some incredible places in the world.


Featured Artist: KELSEY

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We are so excited to welcome back to YYC the gorgeous, blonde beauty, Miss Kelsey! Originally from Kelowna, Kelsey has always been a creative soul. When she was younger, she was unsure of what the future would hold for her as an artist and if that was something she could pursue as a career. But once she got into makeup, she realized she was able to be extremely creative with this form of medium, and her love and passion for being a makeup artist blossomed from there. She absolutely loves making people feel great about themselves and being able to show them ways makeup will help them feel confident in enhancing their own beauty.

Kelsey graduated from Blanche MacDonald in 2006, had the opportunity to work at MAC Cosmetics for almost 10 years & has been freelancing for 13 years. Her favorite thing about doing makeup is that she helps her clients feel amazing, beautiful and fierce about themselves. She absolutely loves makeup and any chance she can get to play she is up for it!

In her spare time, Kelsey loves to be outside (weather permitting!) She enjoys hiking, snowshoeing, bike rides and anything on the water or a beach. She is a HUGE concert fanatic (especially if it is country!), so you can definitely find her at most concerts or festivals that comes through town or around the area!

Kelsey has had the honor of being a bridesmaid 9 times (always a bridesmaid, never a bride?!), so we figure between her experience in that role and all the wedding parties she has glammed up as an artist, she is a wealth of knowledge for all things wedding!

We hope you have a chance to see her incredible work and to have the opportunity to work Kelsey. She is once of the sweetest souls, has the most contagious laugh and will definitely make you feel your most beautiful self with her makeup applications!

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Cozy Couples Session: The Open Trunk Workshop January 13, 2019

When community comes together, beautiful things are made! We had the opportunity to be a part of the design team for this intimate, cozy couples photo workshop that brought in a beautiful handful of local photographers, giving them the opportunity to shoot an intimate, in-home styled shoot with a real life couple. The setting was cozy, the mood so chill & the photos captured were so true and authentic. As we have said in the past, it is so incredible to be apart of these events- connecting with other creatives and seeing the perspective of the day through so many eyes is so incredible.

Take a peek below at the wonderful design team, as well as some beautiful photos captured from the workshop!

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Hair & Makeup: Robin-Avenue Beauty

Design & Styling: Heather-The Open Trunk Workshop

Rentals & Styling: Heather-Orange Trunk Vintage Styling & Rentals

Lead Photographer: Meg Skalicky

Creative & Production Assistant: Chelsea-Coco & Ash Wedding & Events

Models: Ashia & Kevin Sanders

Kimono: Lost in Layers

Venue: Private Residence

Swag Bags: The Open Trunk Workshop, Lost in Layers, Box Smith & DOTE Magazine

Lunch & Food Props: The Italian Farmhouse


Photographer: Meg skalicky

Photographer: Meg skalicky

photographer: mw photography

photographer: mw photography